Vivid Gel Colour Soft Pink 21g

Vivid Gel Colour Soft Pink is a concentrated gel food colouring that creates a delicate, feminine pink — gentle enough for baby shower cakes and elegant wedding tiers, yet vibrant enough to make a statement. It's one of the most versatile shades in the Vivid range, working beautifully for everything from pastel buttercream swirls to soft fondant florals.

Key Details

• Size: 21g pot
• Formula: Professional-strength gel food colouring
• Pigmentation: Highly concentrated — a little goes a long way
• Colour: Delicate, feminine soft pink — gentle yet vibrant
• Suitable for: Buttercream, fondant, royal icing, sugar paste, and more
• Brand: Vivid by Cake Craft

Best For

• Baby shower and baby girl celebration cakes
• Princess and fairy-themed birthday cakes
• Pastel wedding tiers and fondant flowers
• Soft pink buttercream swirls and piped borders

Frequently Asked Questions

How much Vivid Gel Colour should I use?

Start with a very small amount — a toothpick tip is enough to begin with — then build the colour gradually to reach your desired shade. Vivid Gel Colours are highly concentrated, so a little goes a long way. For deep, saturated shades, mix and allow the colour to develop for a few minutes before adding more.

Will Vivid Gel Colour affect my icing consistency?

No — used in the recommended small amounts, Vivid Gel Colour will not alter the consistency of your buttercream, fondant, or royal icing. Because gel colourings are highly concentrated, you need far less product than liquid food colourings, which means no watering down or softening your mix.

Explore the full Vivid Gel Colour range to find every colour, or browse our complete food colouring collection for gel, liquid, and powder options.