Vivid Gel Colour Super Red 21g

Vivid Gel Colour Super Red is a deeply pigmented concentrated gel food colouring formulated for a rich, true red with excellent depth of colour. It's particularly well suited to deep red velvet-style aesthetics, roses in fondant, and bold Christmas or Valentine's Day designs where a standard red just doesn't cut it.

Key Details

• Size: 21g pot
• Formula: Professional-strength gel food colouring
• Pigmentation: Highly concentrated — a little goes a long way
• Colour: Deep, rich super red — intense pigmentation for true red coverage
• Suitable for: Buttercream, fondant, royal icing, sugar paste, and more
• Brand: Vivid by Cake Craft

Best For

• Deep red fondant roses and sugar flowers
• Christmas and festive cake decorating
• Valentine's Day celebration cakes
• Bold red buttercream swirls and borders

Frequently Asked Questions

How much Vivid Gel Colour should I use?

Start with a very small amount — a toothpick tip is enough to begin with — then build the colour gradually to reach your desired shade. Vivid Gel Colours are highly concentrated, so a little goes a long way. For deep, saturated shades, mix and allow the colour to develop for a few minutes before adding more.

Will Vivid Gel Colour affect my icing consistency?

No — used in the recommended small amounts, Vivid Gel Colour will not alter the consistency of your buttercream, fondant, or royal icing. Because gel colourings are highly concentrated, you need far less product than liquid food colourings, which means no watering down or softening your mix.

Explore the full Vivid Gel Colour range to find every colour, or browse our complete food colouring collection for gel, liquid, and powder options.